OUR MISSION & PURPOSE
Creating a bespoke experience is a part of our core ideology.
Our principle ‘less is more’ can be witnessed in the unique, simple and elegant designs we create. Our USP is creating a bespoke experience for the client when making a purchase as we believe in building relationships that last beyond the first purchase. Our clients are just like our extended family with which we share our values of trust, loyalty and authenticity.
Our mission is to bring these techniques to life with captivating designs ideated by young artists from world over. Our purpose is to establish trust by providing a commitment to craft jewelry with the finest quality of diamonds, most exclusive designs, curated within your budget, accessible from the click of a button.
Carat Craft aims at creating jewelry for women who love to adorn themselves in masterpieces that resonate with their values of independence, boldness and self-love.
OUR MISSION & PURPOSE
Creating a bespoke experience is a part of our core ideology.
Our principle ‘less is more’ can be witnessed in the unique, simple and elegant designs we create. Our USP is creating a bespoke experience for the client when making a purchase as we believe in building relationships that last beyond the first purchase. Our clients are just like our extended family with which we share our values of trust, loyalty and authenticity.
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Carat Craft has a legacy that whereby the craftsmanship techniques are not just superior but also defined. Our mission is to bring these techniques to life with captivating designs ideated by young artists from world over. Our purpose is to establish trust by providing a commitment to craft jewelry with the finest quality of diamonds, most exclusive designs, curated within your budget, accessible from the click of a button.
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Carat Craft aims at creating jewelry for women who love to adorn themselves in masterpieces that resonate with their values of independence, boldness and self-love.
OUR FOUNDER
A third generation jeweler, Hiral found her real calling in the art of fine jewelry making at a fairly young age. She always wanted to bridge the gap between everyday and luxury, while trying to maintain the factor of affordability.
Carat Craft was founded as a digital platform for authentic, minimalistic everyday jewelry. For Hiral, the journey started when her accounting books were left behind for a creative calling that came as a fire from within. Having grown up in a household where a discussion about gemstones and diamonds was more or less a routine conversation, it was difficult not to fall in love with jewelry. Hiral witnessed everything starting from scratch, starting from the designing, polishing, crafting to the jewelry finally reaching the store. Her journey had just begun and it was not long that this fleeting idea of building her own brand became a reality and Carat Craft was born.
OUR JOURNEY
The CC story began in the year 2018 with a vision to bring to life a jewelry platform in the UAE that dealt in fine jewelry and exclusive designs. Carat Craft has its brick and mortar presence in Ibn Battuta Mall, and it has held its ground since then.
From our talented craftsmen who run the show backstage to digital designers to our storefront staff, everyone that is a part of the Carat Craft family makes jewelry shopping a convenient and secure experience.
Life is all about celebrating small milestones but being recognized and appreciated is always like a pat on the back. There have been some noteworthy achievements like we won the Jewelers of the year 2020-21 by Prestige Awards, a UK based company.
YOUR JEWELLERY’S
JOURNEY
Designed using trustable, ethical practices, we create jewelry that tells a story that’s just yours.
A magical reality is crafted as we bring to life, unique designs that depict timeless sophistication. In an effort to make everyday simplified yet graceful, our craftsmanship involves creating fine jewelry using the best quality of gemstones curated from different parts of the world. In an era where trust doesn’t come naturally, we want to create a customer friendly experience where shopping for jewelry comes with confidence. Maintaining our authenticity is our prime focus and we ethically source our conflict free diamonds, which are then certified; making sure that our gemstones sourcing is verified.
YOUR JEWELLERY’S
JOURNEY
Designed using trustable, ethical practices, we create jewelry that tells a story that’s just yours.
A magical reality is crafted as we bring to life, unique designs that depict timeless sophistication. In an effort to make everyday simplified yet graceful, our craftsmanship involves creating fine jewelry using the best quality of gemstones curated from different parts of the world. In an era where trust doesn’t come naturally, we want to create a customer friendly experience where shopping for jewelry comes with confidence. Maintaining our authenticity is our prime focus and we ethically source our conflict free diamonds, which are then certified; making sure that our gemstones sourcing is verified.
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